zzzquil logo.jpg
 
 

People have a fear of using chemicals to sleep. So, we made chemically enhanced sleep more playful, inviting and intriguing. 

OOH

 
 
Star_mockup-1.jpg
 
 
ZZZquil Zillion with a z.jpg
 
 

PRINT

 
MAGAZINE PSD MOCKUP-1.jpg
 
 

DIRECT MAIL

 
 
 
 

Sample PAcks

If you want to get someone to try something they're hesitant to try, give it to them for free. In this case, we gave it away to hotel guests that need to de-stress and get a great night of sleep.

 
 
zzzquil hotel mockup.jpg
 
 
 
 

CONSUMER GENERATED CONTENT

Consumers submit their dreams and ZzzQuil animates the best. Then, ZzzQuil shares the animated dreams on instagram. 

 
zzzquil instagram.jpg

Art Director: LaurenMascolo.com